Lady Blanc
A different launch in strawberry gin
The design
We chose to break in with a unique design and create a territory of its own, linked to art, music and culture. We treated the packaging as a canvas on which to convey the values that are part of the brand’s DNA: creativity and design.
The outcome
Lady Blanc arrived in a saturated category with a bottle that is instantly recognisable and a territory of its own that goes beyond flavour. A gin that stands out for its attitude as much as for its product.
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